Tag Archives: media

What mattered most in 2011?

What mattered most in 2011?

by Posted Feb. 08, 2012

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If aliens were to look at Google’s recent report Zeitgeist 2011: How the World Searched, they would likely conclude humans are a fickle bunch. I would agree with them…after all, I wouldn’t dare disagree with aliens, even if they were cute or funny – cue Mars Attacks. Fickle or not, we did a lot of [...]

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“Clients Gone Wild” Series: You did What?! In Front of Who?!

“Clients Gone Wild” Series: You did What?! In Front of Who?!

by Ashlie Posted Aug. 30, 2011

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We were at a lovely lunch at a popular, local café one weekday in 2008 when our cell phone buzzed. It was a client, an important one at that, so we took the call. After a few moments into the call, my heart sank to my feet. I couldn’t believe what I was hearing. For [...]

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“Clients Gone Wild” Series: Wild Tempers

“Clients Gone Wild” Series: Wild Tempers

by Posted Aug. 26, 2011

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So, you’ve done your part. You’ve researched, written, edited, rewritten, pitched, followed up, scheduled, confirmed and trained. Granted, it’s no Journal hit, but it’s good coverage in a midsize market that should have the local client – and corporate office – happy with your efforts. But then, things take a turn for the strange. On [...]

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The Royal Wedding Redux – Lessons Learned for Marketing and PR Pros

The Royal Wedding Redux – Lessons Learned for Marketing and PR Pros

by Frank Posted May. 05, 2011

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Just when you’d thought you’d heard, seen and read all you possibly could about the Royal Wedding (if you feel like you missed anything, don’t worry.   There’s a website devoted to it) there are a few things I’d like to say.  PR and marketing folks can learn a lot from the Royals, and I don’t [...]

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