DBusiness News

Bill Turner

Two Emerging Online Healthcare Service Providers Sign Marketing Agreements With 919 Marketing

919 Marketing Company, a privately held Triangle area marketing and public relations consulting firm, announced today that it has signed marketing services agreements with N.C. based technology companies DarkHorse Medical Ventures and MedAccom Inc.

919 Marketing Company was created in 1996 by CEO David Chapman, a marketing thought leader with over 20 years of senior management experience with Fortune 500 corporations and entrepreneurial, emerging growth companies.

Chapman is clearly excited to be working with both companies. "DarkHorse and MedAccom have created fresh, breakthrough technology, recurring revenue streams and high profile end users. They came to us because of our proven ability to generate the level of market awareness required to accelerate national sales opportunities."

DarkHorse's Web based software application enables veterinary practices worldwide to provide their customer base with access to specialist services in the fields of radiology, surgery, internal medicine, cardiology and others.

MedAccom's online reservations software works in partnership with leading national Medical Centers to provide co-branded accommodations services to medical travelers and their families, while generating enhanced patient relations for participating medical centers and incremental revenue for their designated charities.

According to Paul Fisher, CEO of DarkHorse Medical, "We've set aggressive sales goals for 2003 and beyond. We've got the infrastructure to take our business to the next level, but we won't get there without the market awareness and credibility that sustained marketing campaigns can create."

Teresa Carden, President of MedAccom has similar goals and needs. "We have signed agreements with some of the largest, high profile medical centers in the nation, yet we are virtually unknown on a national basis. 919 Marketing created our strategic business plan and branding platform 18 months ago, so we knew they understood our business model and could quickly communicate it to analysts and the national editorial community."

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