David Chapman, CEO and founder of full-service marketing and public relations firm 919 Marketing, was recently featured on MSN’s Business on Main website.
‘Don’t Get Burned By Noncompetes’ presented readers with descriptions of common risk factors associated with non-compete agreements when employees leave an agency to start their own competing firm.
The article written by MSN writer Toddie Gunter addressed a wide variety of issues involving noncompetition agreements, including strategies new owners can employ to avoid the legal issues tied to them.
‘I could talk to them, but I couldn’t solicit business,’ says Chapman. ‘I wanted to plant a seed in their heads and to network with them, because I valued their opinion.’ The effort paid off. After the year was up, he got a large account because he stayed in touch.
‘I was very careful not to say I was looking to take their business,’ he says. Chapman now has a noncompete with his own employees that states: ‘You can’t pitch any of our business, take accounts, or use our methodologies.’
MSN Business on Main website is a national leader in addressing issues associated with starting and running a successful growing business.
To read the the full article, visit MSN Business on Main website: http://businessonmain.msn.com/browseresources/articles/intellectualproperty.aspx?cp-documentid=25286215&source=email
For more information on 919 Marketing, please visit www.919marketing.com.
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About 919 Marketing Company:
919 Marketing is a nationally recognized marketing, consulting and public relations firm with a proven track record of helping underdog companies of all sizes discover their competitive advantage and drive profitable business growth. Headquartered just outside of North Carolina’s Research Triangle Park, 919 was founded over a decade ago by CEO David Chapman. 919 is an unconventional firm with an uncanny ability to develop winning marketing strategies for a roster of companies including The Rosetta Stone, Kerr Drug and Jersey Mike’s Subs.
919 marketing provides strategic planning, public relations, interactive marketing and creative development services ‘ each utilizing proven processes that have been refined and validated over hundreds of client engagements. For more information, visit www.919marketing.com.